Connect with your users through persuasive design

What is the best way to understand your users? How can you make the most of the data you have on your users? And what steps can you make to enhance your overall design development process?

These are some of the most important questions being asked by designers and within UX design teams. One of the best ways to answer these questions is turning to a design tool and technique called Persuasive Design. In this blog, we’ll be exploring everything you need to know about persuasive design.

Empathy Mapping - The First Step to Understanding the Problem

How do you understand your user? What role does empathy play in the world of design? And once you know more about your users, how do you use that data to inform your designs?

All of these questions are at the heart of the practice of empathy mapping. In this blog, we’ll be exploring what empathy mapping is and how it can help to improve UX design.

Understand the Role of UX Personas in Digital Design

In the world of UX and design, a ‘Persona’ is the embodiment of a particular user type. If you work in user experience, you may want to create personas based on the research you’ve done into your customer base to understand who uses your service or product and who might use it in the future.

By creating personas, you will be able to understand your user’s experiences, desires, goals, and behaviors. In this blog, we’ll be exploring everything you need to know about personas in design and how you can create your own engaging personas.

Beyond Adult Learning Theory: Motivations of Adult Learners

While training may be necessary to employers, the employees will often balk. So, you have to ask, “How do I motivate the reluctant learner?" Like all things instructional design, the answer to this question is, “It depends.” 

First, we assume that the employee is otherwise engaged in their job. How to motivate an employee to work, much less actively engage in training, is beyond the scope of this article. 

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