The Client
A global theme park and resort client partnered with Radiant to enhance its digital ecosystem using advanced design methodologies and AI-driven solutions. Radiant provided comprehensive UX/UI design services to expand the client’s design system, improve its mobile app, and refine multiple digital touchpoints. These initiatives enabled the digital team to accelerate development timelines while significantly boosting guest satisfaction across platforms.
The Challenge
The client aimed to deliver a consistent, high-quality digital experience across devices while optimizing efficiency for internal teams. They also sought to explore innovative technologies, such as artificial intelligence, to streamline guest support and provide faster, more accurate responses to inquiries.
Our Solution
Radiant’s engagement focused on two key areas:
UX/UI Design Services – Radiant extended the client’s Global Design System to ensure brand coherence, scalability, and ease of use. The team improved the mobile app and other interfaces, creating seamless, engaging user experiences for guests.
AI-Driven Virtual Assistant Prototype – Radiant developed a Retrieval Augmented Generation (RAG)-based virtual assistant prototype capable of addressing guest queries by leveraging internal knowledge bases and documentation. The prototype demonstrated how AI could enhance responsiveness and support efficiency.
Technologies Applied:
- Retrieval Augmented Generation (RAG) to integrate context-specific responses.
- OpenAI Large Language Model (LLM) for natural language understanding and generation.
- Open-source technologies to build a scalable and adaptable AI-driven assistant.
Outcomes
- Achieved 100% consistency across digital platforms by enhancing and extending the Global Design System.
- Increased mobile app functionality, resulting in a 30–40% boost in guest engagement.
- Delivered a working AI-driven virtual assistant prototype, improving guest support efficiency by 50% in early trials.
- Enabled the digital team to accelerate development cycles by 25–35%, leading to faster delivery of customer-centric features.
Conclusion
Through its partnership, the client successfully elevated its digital offerings by combining design excellence with advanced AI solutions. The partnership ensured consistent, user-friendly interfaces and laid the groundwork for innovative guest support technologies. This project highlights Radiant’s expertise in integrating design and AI to deliver measurable, transformative results for global brands.
